Search Engine Optimization (SEO)

What is SEO?

Simply put, Search Engine Optimization (SEO) is the process of making a website more visible to Google, Yahoo, MSN and more. It is absolutely crucial for your company to practice SEO on your website.

Some of the most valuable e-commerce real estate in the world is a high ranking on Google, Yahoo, MSN or Ask Jeeves. Sometimes the difference between 1,000 hits per day and 10,000 (or even 100,000) is where you rank on Google.

The most important part about SEO is finding good keywords to target that you can actually win. A local ISP trying to win the battle over the keyword ‘internet’ is probably a lost cause due to the amount of competition. However, that ISP could target the phrase ‘internet in Maryland’ and have a much better chance at ranking high for those keywords and it would be more focused on potential customers.

A search engine gives your website “points” for every positive SEO feature it possesses. To view a list of Google Ranking Factors click here.

Each one of these factors gives you a certain amount of “points” to add to your website’s total “score.” As you can imagine, this requires a lot of time and planning.

Hopefully your website was designed with SEO in mind, but not every web designer spends a bunch of time listing your website with the search engines, or obsessing over link anchors and stuff like that.

If you have a website now, but it is nowhere to be found in the search engines, then call us. We can help! We can make huge changes programmatically, while making small changes aesthetically. Over the course of 3-5 months, we guarantee your rankings will be significantly improved.

If you are having Semzo build your site then you have nothing to worry about. When we build your website, we plan for SEO. Every T is crossed and every I is dotted. The site structure is built from the beginning to be easily indexed by search engines and, more importantly, is easy to be used by people.

Afterwards, we employ a series of methods to promote your site around the internet, such as listing your company with various credible and impactful online directories.

Don’t let your website get lost in the internet. Contact us so we can get to work for you!

What you get when Semzo builds your website:

• In-depth market research; you will always be ahead of the competition
• Affordable website design with style
• A website that captures the passion and energy of your company
• Clean, compliant and search-engine friendly website design
• First year of hosting included
• One free domain name included
• 5 free e-mail forwarding addresses
• Friendly, prompt and energetic customer service
• No templates - all work is custom- made
• IE, Firefox, Opera and Safari compatible
• Traffic statistics available upon request